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The Power of LinkedIn Creator Mode

Are you leveraging the power of LinkedIn? The power of LinkedIn can be incredible, especially if you're a creator!

Now more than ever before, LinkedIn is increasingly becoming a valuable social media platform for business professionals to connect, network, and grow!

From building connections and partnerships to generating conversions and increasing your brand awareness, LinkedIn is an asset for your digital marketing strategy. LinkedIn differentiates itself from other social media platforms (Instagram, Facebook, TikTok, Twitter), because it is a professional networking site designed to establish and strengthen your business relationships.

LinkedIn helps users continue to stay up-to-date in the industry that they are passionate about. It is a powerful platform that can help you plan out your career path, build a professional network, and establish your digital footprint! Brands are taking advantage of the organic growth that LinkedIn is providing.

Change is Happening

Being an avid LinkedIn user, I am seeing many changes and trends that are happening! Users are posting and being active more than ever before on LinkedIn, along with additional changes in the platform.

The trend I am seeing is that people are starting to use LinkedIn similarly to how people use Facebook. Users are now sharing pictures, videos, and articles, as well as their own thoughts and opinions with their connections! As well as posting more frequently and casually. So my trend analysis conclusion is that LinkedIn is becoming more casual!

Check out our LinkedIn page for inspiration!

Here are the recent LinkedIn updates that are contributing to the growth!

Creator Mode

More than 10 million people have activated LinkedIn’s Creator Mode. Creator Mode is a profile setting on LinkedIn that can help you grow your reach and influence! This setting gives users access to content creation and live streaming tools, including LinkedIn Live and creator analytics. Turning on Creator Mode also lets your audience know that your profile is a source for inspiring content, helping you gain followers.