Gentech MarketingAug 18, 20214 minClose More of Your LeadsA lot of businesspeople believe sales is about convincing a lead to become a customer. Nothing could be further from the truth. I’ll make...
Gentech MarketingAug 3, 20214 minWhat Should You Be Charging For Your Product/Service?Setting price on your products or services is one of the weightiest decisions you’ll make in your business. It will touch every part of...
Gentech MarketingJul 21, 20213 min"What do you do?" The Perfect Elevator PitchThe 30 seconds that follows the “what do you do?” question is one of the most commonly wasted marketing opportunities. The retort is...
Gentech MarketingJul 14, 20213 min"Yes, it is the same test but the answers have changed."Personal development to many people is all about “motivation”. It’s true motivation, which feeds action, is a huge part of the success...